Week 1 is all strategy and creative direction, we align on your goals, define your visual identity, and get the foundation locked in. Week 2 is the build. Week 3 is the revisions and delivery. By Day 21, you're getting the final thing, ready to launch.
Yes. Everything. The website, the logos, the files. You're not renting assets that disappear if you stop paying a subscription. What I build is yours, permanently. No platform lock-in, no ongoing dependency unless you want it.
During our initial strategy session we'll assess what you have. If your existing brand has strong bones, we'll build on it. If it's holding your business back (and I'll tell you honestly if it is), we'll discuss refreshing it. Either way, you're not forced into a full rebrand just to work with me.
That's the whole point. I build custom sites that are straightforward to update, no developer required for the day-to-day. We also will do a full walkthrough before handoff so you actually understand what you have. And if you'd rather never touch it, the maintenance plan exists for exactly that reason.
I build primarily in Webflow, and integrate with whatever tools you're already using: Square, booking systems, CRM platforms, email marketing tools. If it has an API or embed, I can connect it.
Not as much as you'd think. A clear sense of your goals, your target audience, and any brand assets you have. The discovery session is designed to pull the rest out. You don't need a perfect brief or a mood board, that's my job. You just need to know what problem you're trying to solve.
Revisions are included in the project. However, major scope changes mid-project (adding pages, pivoting the brand direction entirely) are addressed on a case-by-case basis. After delivery, the maintenance plan covers ongoing updates, refreshes, and technical support. Think of it as having a creative director on retainer without a full-time salary.
21 days is the sweet spot. Fast enough that your business doesn't stall waiting for assets. Structured enough that it's done right. I've tested it. It works.